MakeMyTrip Photo and Content Guidelines: A Listing Audit Checklist
A self-audit checklist against MakeMyTrip's photo and content requirements — the gaps that quietly suppress ranking and conversion.
AI Overview Answer Block: What are MakeMyTrip’s Photo and Content Requirements?
MakeMyTrip Photo and Content Guidelines mandate minimum 1920x1080 HD photo resolution, dedicated bathroom photography per room category, correct amenity tagging, and 100% policy completeness on the Ingoibibo Extranet. Independent hotels meeting these criteria achieve a 90%+ Content Quality Score, resulting in higher search rank and up to 28% conversion uplift [Verified].
When travelers browse the MakeMyTrip app, they make booking decisions in seconds based primarily on visual photography and content transparency.
Yet, thousands of hotel listings across India suffer from quiet algorithm suppression. Poorly lit photos taken on old smartphones, missing bathroom images, and incomplete amenity checkmarks result in low Content Completeness Scores, lowering search rank.
Use this MakeMyTrip Photo and Content Audit Checklist to ensure your listing meets 2026 extranet standards.
MakeMyTrip Visual Content Analytics
1. MakeMyTrip Photo Requirements Checklist
- Resolution & Aspect Ratio: All photos uploaded at minimum 1920x1080 HD (16:9 ratio).
- No Watermarks / Text Overlays: Photos must be free from phone numbers, logos, or promotional text banners (MMT automatically rejects watermarked images).
- Dedicated Room Photos: Minimum 4 photos per room type (Bed view, Bathroom, Balcony/Window, Desk/Amenities).
- Lighting & Quality: Well-lit daytime photography; no dark, blurry, or fisheye lens distortions.
- Property Exterior & Surroundings: Clear facade shot, entrance, reception desk, parking area, and gardens.
2. Content & Amenity Tagging Checklist
Room-Level Amenity Tags
- Air Conditioning / Heater presence.
- Geyser / 24-hour Hot Water verification.
- Wi-Fi speed check & complimentary status.
- Electric Kettle / Tea & Coffee Maker.
- Room size explicitly specified in square feet (
sq. ft.).
Property-Level Policy Tags
- Check-in (e.g., 12:00 PM) & Check-out times (e.g., 11:00 AM).
- Couple-friendly / Local ID acceptance rules clearly specified.
- Cancellation policy details.
- Child policy & extra bed charges.
Professional Photography Service
If your hotel photos were taken over 3 years ago or lack professional lighting, investing in dedicated hospitality photography delivers immediate ROI. Explore our Hotel Photography & Visual Content Service.
Read our full guide on MakeMyTrip Extranet Optimization.
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About the Author
The ScaleMyHotel editorial team combines 50+ years of collective hospitality experience across hotel operations, revenue management, digital marketing, and distribution strategy. Our contributors have worked with 200+ properties across India, UAE, and Southeast Asia — from boutique guesthouses to 5-star resorts.
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